COURS PROMOTION IMMOBILIERE MASTER 1. mercredi 21 mars 2012

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1 COURS PROMOTION IMMOBILIERE MASTER 1 mercredi 21 mars INSTITUT D URBANISME ET D AMENAGEMENT UNIVERSITE PARIS IV LA SORBONNE

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3 Critères du marché immobilier Démographie Macro économique Chômage Inflation Crédit bancaire Micro économique Offre et demande Législation / Fiscalité Environnement politique National Local

4 Marché immobilier - international Transparence Risque de taux de changes Exit strategy

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7 1. L Histoire de la République Tchèque La création de la Tchécoslovaquie 1918 Troisième pays le plus industrialisé du monde L époque Invasion des Allemandes, la partie de la RT Sudetes - Apres la guerre Decret de Benes Sudetes tcheque Session Slovaquie Tchequie 1993

8 cz 3. La République Tcheque les departements, la gestion du regionale La division en 14 departements Praha, Středočeský kraj, Pardubický kraj, Královéhradecký kraj, Liberecký kraj, Ústecký kraj, Karlovarský kraj, Plzeňský kraj, Jihočeský kraj, vysočina, Olomoucký kraj, Moravskoslezský kraj, Zlínský kraj, Jihomoravský kraj L elargissement la nouvelle construction departemental les villes le plus cherchees par les developpeur 1. Prague 2. Brno 3. Ostrava 4. Hradec Králové, Liberec, Plzeň

9 3. Unesco la protection en République Tcheque Organisation des Nations Unies pour l éducation, la science et la culture est une institution spécialisée du Systeme des Nations Unies créée le 16.novembre 1945 En République Tcheque il y a 12 sites qui sont protegés par UNESCO Centre historique de Prague (1992) Centre historique de Český Krumlov (1992) Centre historique de Telč (1992) Chateau Litomysl Colonne de la Sainte Trinité a Olomouc (2000) Eglise Saint Jean Nepomucene, lieu de pelerinage a Zelená Hora(1994) Jardins et chateau de Kroměříž (1998) Kutná Hora : le centre historique de la ville avec L eglise Sainte Barbe et la cathedrale Notre Dame de Sedlec(1995) Basilique Saint Procope de Třebíč(2003) Paysage culturel de Lednice Valtice(1996) Reserve du village histoirque d Holašovice(1998) Villa Thugendhat a Brno(2001) Quelles sont les restrictions pour le promoteur?

10 Federal SA based in Paris and its Czech subsiduary Atkins and Langford were founded in 1992 and over 50 real estate projects have been completed

11 Sokolov golf, lake Michal

12 Sokolov golf, lake Michal

13 Voršilská Palais Prague 1

14 Voršilská Palais

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16 Thunovská project Prague

17 Thunovská project refurbishment apartments Prague 1

18 INTERNATIONAL SCHOOL OF PRAGUE January 2008

19 INTERNATIONAL SCHOOL OF PRAGUE January 2008

20 INTERNATIONAL SCHOOL OF PRAGUE January 2008

21 Klein Palace Brno Credit lyonnais

22 Villa Bianca Prague 6 investisseur ING

23 Ostrovní Prague» 8 appartments a louer au coeur de Prague» parking

24 Ostrovní Prague 1

25 Snemovni Prague 1 Mala Strana

26 Four seasons Hotel Prague 1

27 Hřebenka Prague 5

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29 SWOT ANALYSIS STRENGTHS WEAKNESSES OPPORTUNITIES THREATS

30 STRENGTHS - Czech Republic - International Reputation - Spa and Thermal sources - Architecture

31 STRENGTHS - Czech Republic - International Reputation - Spa and Thermal Sources - Architecture

32 STRENGTHS - Czech Republic - International Reputation - Spa and Thermal sources - Architecture - Proximity to Germany

33 STRENGTHS - Czech Republic - International Reputation - Spa and Thermal sources - Architecture - Proximity to Germany - Nature / Environment

34 - Demography WEAKNESSES Mariánské Lázně Drmoul 758 Dolní Žandov 1180 Chodová Planá Road Access Population : habitants Lázně Kynžvart 1621 Mnichov 342 Pvesné Kladruby 124 Planá 5380 Prameny 144 Stará Voda 456 Teplá 3079 Trstěnice 468 Tři Sekery 727 Valy 305 Velká Hleďsebe 2125 Vlkovice 130 Zadní Chodov 283 Zádub - Závišín 254 TOTAL Catchment area : habitants Average salary : 16002Kč (2005). Average age of curists : seniors, over 65 years old

35 WEAKNESSES - Demographic - Road Access - Historical Protection of Buildings Hotel Vrchlickeho street

36 WEAKNESSES - Demographic - Road Access - Historical Protection of Buildings - Local Government Finance - Town division North and South - Quality of existing retail - Climatical conditions

37 WEAKNESSES - Demographic - Road Access - Historical Protection of Buildings - Local Government Finance - Town division North and South - Quality of existing retail - Climatical conditions - Town infrastructure

38 OPPORTUNITIES - Touristic potential: spa, ski,golf - Airport connections - Capacity to organise : Festivals and conferences - Town political situation stable until October Start of the town s revitalisation

39 THREATS - Increased Russian investment - Town political situation after October Buildings where owners are not identified

40 ARNIKA AND THE HOTEL EDWARD VII Arnika Edward VII

41 Site of ARNIKA ARNIKA

42 Views of Arnika at the beginning of the 20th century

43 Site of ARNIKA

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46 SITE DIAGNOSTIC

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50 SITE CHARACTERISTICS - Plot area : m² - Green space : m²

51 SITE CHARACTERISTICS - Plot area : m² - Green space : m² - Net Area : m² - Maximum footprint of ground floor area : m² - Minimum green area of 50% : m² - Coefficient of gross floor area 1,6 would allow a total gross buildable area of m²

52 SITE CHARACTERISTICS - Plot area : m² - Green space : m² - Net Area : m² - Maximum footprint of ground floor area : m² - Minimum green area of 50% : m² - Neighborring plots with rights on building permit of Arnika - Coefficient of gross floor area 1,6 would allow a total gross buildable area of m²

53 Guidline of the Historical Department ARNIKA 2-3+P P 3+P 2-3+P 2-3+P 3-4+P 3-4+P 3-4+P 3-4+P 3-4+P 3-4+P 3+P

54 Retail centers in Paris

55 RESIDENTIAL REAL EASTATE PROJECTS OFMARIANSKE LAZNE Britannia Kolonáda «Paradies» «Broadway»

56 AS DEVELOPMENT PROJECT

57 INVESTORS ING REAL ESTATE IGY CENTRUM - CESKI BUDEJOVICE

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59 GE REAL ESTATE - CRESTYL GE Real Estate: - One of the world s most important commercial real estate company - Presence in 28 countries throughout Europe, America and Asia, - Has invested or developed in Czech Republic in the retail, office, residential and logistics sectors. Crestyl : - Specialist in shopping centers and business parks development - 10 projects in Czech Republic : Prague, Chomutov, Most, Opava

60 DISCOVERY GROUP -Investor specialised in commercial retail and business parks - Projects in Czech Republic : Office project in Praha, logistic park in Praha, retail center in Malenovice

61 HOTEL EDWARD VII

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65 Jitrenka building

66 Brenner s Park Hotel Baden Baden

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