Sreality.cz One-time advertising for private individuals Advertisement Topping Advertising for clients with ID activation Price List 60 Czk/day 1 highlight for 60 Czk up to 3x daily More options for clients with ID no. activation Topping Develop. project 1 highlight for 25 Czk up to 3x daily 5 Czk/advert More options for clients with ID no. activation Number of adverts Price / day Ranging from - to Coefficient 1 60 2 70 3 80 4 90 5 95 6 100 7 105 8 110 9 115 10 120 15 126 20 132 25 138 30 144 40 157 50 170 60 183 70 196 80 209 90 222 100 235 300 515 1 000 1 495 11-30 1,2 31-100 1,3 101-1000 1,4 Over 1001 1,1 Model example of client s advert costs /day Client has 55 adverts/day 50 ads = 170 Czk (see chart on the left) 55 ads fall into level with coefficient 1,3 (see the chart above). Additional 5 ads multiplied by 1,3 = 6,50 Czk 6,5 Czk + 170 Czk =176,5 / ads /day
Top Branding (desktop) Top Branding
Top Branding (mobile) Top Branding mobile
Top Branding (desktop + mobile) Displays when and where Main page Sreality.cz with regional targeting This is an exclusive position where you can order pre-defined number of displays (regional targeting depends on the region where the user connects to the Internet ) What it offers Possibility to address clients at the most visited real estate portal Sreality.cz Visual presentation of your project or sample apartment At the same time, display in apartments or houses search linked to the type of project How to order and pay You order a number of displays Via Account manager of Sreality.cz Postpaid campaign cover (after it has taken place) Region Top Branding CPT* Prague 300,- Central Bohemia 200,- Moravian-Silesian 200,- South Moravia 200,- Other regions 150,- *CPT = price for 1.000 displays Price calculation coefficient for the period of 1 Jan 2016 28 Aug 2016: 0,8 x Basic price Price calculation coefficient for the period of 29 Aug 2016 31 Dec 2016: 1,0 x Basic price
Bottom (desktop) Bottom
Bottom (mobile) Bottom mobile
Bottom (desktop + mobile) Displays when and where Under the list of advertisements This is a position able to target the search filter region and type of property What it offers You get an opportunity to address clients at the most visited real estate portal Sreality.cz Visual presentation of your project, office, broker or property recruitment Region Bottom CPT* Prague 150,- Central Bohemia 100,- Other regions 50,- *CPT = price for 1.000 displays How to order and pay You re ordering a number of displays Via Account Manager of Sreality.cz Postpaid campaign cover (after it has taken place) Surcharges: 30% surcharge for targeting district towns of Czech Republic and Prague circuits 50% surcharge for bottom video Price calculation coefficient for the period of 1 Jan 2016 28 Aug 2016: 0,8 x Basic price Price calculation coefficient for the period of 29 Aug 2016 31 Dec 2016: 1,0 x Basic price
Regional Attractive HP Offer RAN HP
Regional Attractive HP Offer Displayed when and where Main page of Sreality.cz with regional targeting This is an exclusive position, always ordered for a particular week and region (regional targeting depends on the region where the user connects to the Internet) What it offers You get an opportunity to address clients at the most visited real estate portal Sreality.cz Possibility of development projects promotion or specific offers of real estate agents 50 characters for commercial name 250 characters for business communication Region RAN / week Exclusive Prague 50.000,- Central Bohemia 25.000,- South Moravia 15.000,- Other regions 7.500,- How to order and pay Via Account Manager of Sreality.cz Always for a specific week and region Postpaid campaign cover (after it has taken place) Price calculation coefficient for the period of 1 Jan 2016 28 Aug 2016: 0,8 x Basic price Price calculation coefficient for the period of 29 Aug 2016 31 Dec 2016: 1,0 x Basic price
Region Tip What is Region Tip Region Tip Region Tip is an ad format in the list of advertisements at Sreality.cz. Here, it is possible to display all client s ads which meet the searcher s filter parametres. Displayed when and where? all day exclusively on every page of the list of advertisements with set filter of ads list to be displayed, at least a type of offer, real estate category and location must be specified ads order (e.g. by price) does not affect position of the display Buy more Region Tips within one or several different targetings and get a discount of 30% on your complete order
How to order Region Tip is ordered from the administration interface of Sreality.cz You enter location, type of offer and real estate category. Apartment Category Small Sub-categories 1+kk, 1+1, 2+kk it is possible to specify the location as CZ districts or Prague circuits (when filtered by the user, it is displayed up to a particular district of the Czech Republic or Prague circuit) or the whole region (it is displayed when the user enters only region) type of offer may represent sale or rent (auctions cannot be entered) categories are: apartments small, middle-sized, large (see the chart Apartment Category ), houses, grounds, commercial and others all offers that fall within the ordered targeting can be inserted into the ordered Region Tip - price remains the same How to pay Middle-sized 2+1, 3+kk, 3+1 Large Number of Region Tips 4+kk, 4+1, 5+kk, 5+1, 6 and more, atypical Discount 5-10 10 % 11-20 20 % 21 and more 30 % payment is taken from the client s Wallet at the moment when a position is purchased ordered position cannot be cancelled it is possible to purchase only one position per ID no. for ordered targeting position can be purchased up to 60 days in advance
Region Tip Price List Price in Czk per day and given category Location Apartments small* Apartments middle* Apartments large* Houses Grounds Commercial Others South Bohemia 35 52,5 52,5 35 28 35 105 35 52,5 35 105 70 105 35 South Moravia 52,5 35 78,75 35 42 35 157,5 35 52,5 35 105 70 70 35 Karlovy Vary Region 35 35 52,5 35 28 35 105 35 35 35 70 70 52,5 35 Hradec Kralove Region 35 35 78,75 35 42 35 157,5 35 52,5 35 105 70 70 35 Liberec Region 35 35 52,5 35 28 35 157,5 35 52,5 35 105 70 70 35 Moravian-Silesian 52,5 52,5 52,5 35 28 52,5 157,5 35 35 35 105 105 70 35 Olomouc Region 35 35 52,5 35 28 35 105 35 35 35 70 70 70 35 Pardubice Region 35 35 52,5 35 28 35 105 35 52,5 35 105 70 70 35 Plzeň Region 52,5 35 52,5 35 28 35 157,5 35 52,5 35 105 70 105 35 Prague 672 504 700 336 448 126 700 84 84 42 126 336 84 42 Central Bohemia 52,5 52,5 105 35 42 35 420 52,5 70 35 105 105 140 35 Ústí nad Labem Region 35 35 52,5 35 42 35 105 35 52,5 35 105 70 70 35 Vysočina (Highlands) 35 35 52,5 35 28 35 105 35 52,5 35 105 70 105 35 Zlín Region 35 35 52,5 35 28 35 105 35 35 35 105 70 70 35 Prague districts and circuits Benešov 52,5 35 105 35 42 35 420 35 70 35 70 70 140 35 Beroun 70 52,5 157,5 52,5 56 35 420 35 70 35 70 70 140 35 Blansko 52,5 52,5 105 35 42 35 210 35 52,5 35 70 70 70 35 Brno-town 460 420 500 280 348 70 500 52,5 105 35 105 280 105 35 Brno-province 105 105 210 70 84 52,5 500 52,5 105 35 105 105 105 35 Bruntál 35 35 105 35 42 35 157,5 35 52,5 35 105 70 70 35 Břeclav 52,5 35 105 35 42 35 210 35 52,5 35 70 70 52,5 35 Česká Lípa 52,5 52,5 105 52,5 42 52,5 210 35 52,5 35 70 70 70 35 České Budějovice 105 70 420 105 84 52,5 210 35 70 35 105 105 105 35 Český Krumlov 35 35 78,75 35 28 35 157,5 35 52,5 35 70 70 70 35 Děčín 52,5 52,5 105 52,5 42 52,5 210 35 52,5 35 70 70 70 35 Domažlice 35 35 78,75 35 28 35 105 35 52,5 35 70 70 52,5 35 Frýdek-Místek 70 70 157,5 52,5 42 52,5 360 52,5 70 35 105 105 140 35 Havlíčkův Brod 52,5 35 78,75 35 28 35 157,5 35 52,5 35 70 70 70 35 Hodonín 52,5 35 105 35 42 35 210 35 52,5 35 70 70 52,5 35 Hradec Králové 105 70 210 70 112 52,5 210 35 70 35 70 105 70 35 Cheb 52,5 35 105 35 42 35 157,5 35 35 35 70 70 52,5 35 Chomutov 52,5 52,5 157,5 52,5 56 35 210 35 52,5 35 70 70 70 35 Chrudim 52,5 52,5 78,75 35 42 35 157,5 35 52,5 35 70 70 70 35
Region Tip Price List Prices in Czk per day and given category Location Apartments small* Apartments middle* Apartments large* Houses Grounds Commercial Others Jablonec n/nisou 70 70 105 70 56 52,5 210 35 52,5 35 105 70 105 35 Jičín 35 35 78,75 35 42 35 210 35 52,5 35 70 70 70 35 Jihlava 70 52,5 157,5 52,5 56 35 157,5 35 52,5 35 70 70 70 35 Jindřichův Hradec 52,5 35 78,75 35 42 35 157,5 35 52,5 35 70 70 70 35 Karlovy Vary 70 52,5 157,5 52,5 56 52,5 210 35 52,5 35 70 70 70 35 Karviná 70 52,5 210 52,5 84 35 210 35 52,5 35 105 105 52,5 35 Kladno 140 70 210 70 84 35 360 52,5 70 35 70 105 105 35 Klatovy 52,5 35 78,75 35 42 35 157,5 35 52,5 35 70 70 70 35 Kolín 52,5 52,5 105 52,5 56 52,5 420 52,5 52,5 35 70 70 70 35 Kroměříž 52,5 35 105 35 42 35 210 35 52,5 35 70 70 52,5 35 Kutná Hora 52,5 35 78,75 35 42 35 210 35 52,5 35 70 70 70 35 Liberec 105 105 210 105 84 70 420 35 70 35 105 105 105 35 Litoměřice 52,5 52,5 105 52,5 56 52,5 210 35 52,5 35 70 70 70 35 Louny 52,5 35 78,75 35 42 35 210 35 52,5 35 70 70 52,5 35 Mělník 70 52,5 157,5 52,5 56 52,5 420 35 70 35 70 105 105 35 Mladá Boleslav 70 52,5 210 52,5 56 35 420 35 52,5 35 70 105 70 35 Most 70 52,5 157,5 52,5 84 35 157,5 35 35 35 70 70 52,5 35 Náchod 52,5 35 105 35 42 35 157,5 35 52,5 35 70 70 70 35 Nový Jičín 70 52,5 157,5 52,5 56 35 210 35 70 35 105 105 70 35 Nymburk 70 52,5 157,5 52,5 56 35 210 52,5 52,5 35 70 70 70 35 Olomouc 105 140 420 105 112 52,5 420 35 70 35 105 105 70 35 Opava 52,5 52,5 105 52,5 56 35 210 35 52,5 35 105 70 52,5 35 Ostrava - town 140 140 500 140 112 70 420 52,5 70 35 105 140 70 35 Pardubice 105 70 210 70 84 52,5 210 35 70 35 70 105 52,5 35 Pelhřimov 35 35 78,75 35 28 35 105 35 35 35 70 70 70 35 Písek 35 52,5 105 35 42 35 105 35 52,5 35 70 70 105 35 Plzeň - south 52,5 52,5 105 52,5 42 35 210 35 52,5 35 70 70 70 35 Plzeň - town 140 140 420 140 112 70 210 35 70 35 105 140 70 35 Plzeň - north 52,5 52,5 105 52,5 42 35 210 35 70 35 70 70 70 35 Prague 1 140 280 420 280 224 280 105 35 35 35 105 280 35 35 Prague 2 280 280 630 280 224 280 105 52,5 35 35 105 210 35 35 Prague 3 280 280 630 280 112 105 105 52,5 35 35 105 210 35 35
Region Tip Price List Prices in Czk per day and given category Location Apartments small* Apartments middle* Apartments large* Houses Grounds Commercial Other Prague 1 140 280 420 280 224 280 105 35 35 35 105 280 35 35 Prague 2 280 280 630 280 224 280 105 52,5 35 35 105 210 35 35 Prague 3 280 280 630 280 112 105 105 52,5 35 35 105 210 35 35 Prague 4 420 420 700 280 336 105 210 52,5 52,5 35 105 210 52,5 35 Prague 5 420 420 700 280 336 140 210 52,5 52,5 35 105 210 52,5 35 Prague 7 140 140 420 280 224 140 105 35 35 35 70 140 35 35 Prague 8 280 280 630 140 224 105 157,5 52,5 52,5 35 70 140 35 35 Prague 9 280 280 630 140 224 105 210 52,5 52,5 35 70 140 35 35 Prague 10 280 420 700 280 224 140 210 52,5 52,5 35 70 140 35 35 Prague - east 105 105 210 70 112 70 700 52,5 105 35 105 105 140 35 Prague - west 105 70 210 70 112 70 700 52,5 105 35 105 105 140 35 Prachatice 35 35 78,75 35 28 35 105 35 52,5 35 70 70 105 35 Prostějov 52,5 52,5 105 52,5 42 35 210 35 52,5 35 70 70 52,5 35 Přerov 52,5 52,5 157,5 52,5 56 35 210 35 52,5 35 70 105 52,5 35 Příbram 52,5 35 105 52,5 56 35 210 35 70 35 70 70 105 35 Rakovník 52,5 35 78,75 35 28 35 210 35 52,5 35 70 70 105 35 Rokycany 52,5 35 78,75 35 28 35 157,5 35 52,5 35 70 70 70 35 Rychnov n. Kněžnou 52,5 52,5 78,75 35 42 35 157,5 35 52,5 35 70 70 70 35 Semily 52,5 52,5 78,75 35 28 35 157,5 35 52,5 35 105 70 105 35 Sokolov 52,5 35 105 35 42 35 157,5 35 35 35 70 70 52,5 35 Strakonice 35 35 78,75 35 42 35 157,5 35 52,5 35 70 70 70 35 Svitavy 35 35 78,75 35 28 35 157,5 35 35 35 70 70 70 35 Šumperk 52,5 35 105 35 42 35 210 35 52,5 35 70 70 70 35 Tábor 52,5 35 78,75 35 42 35 157,5 35 52,5 35 70 105 105 35 Tachov 35 35 52,5 35 28 35 105 35 35 35 70 70 52,5 35 Teplice 70 52,5 210 70 84 70 210 35 52,5 35 70 105 52,5 35 Trutnov 70 35 105 35 42 35 210 35 52,5 35 105 70 105 35 Třebíč 52,5 35 105 35 42 35 210 35 35 35 70 70 70 35 Uherské Hradiště 52,5 52,5 105 52,5 42 35 210 35 52,5 35 70 70 52,5 35 Ústí nad Labem 70 70 210 70 112 52,5 210 35 52,5 35 70 105 70 35 Ústí nad Orlicí 52,5 35 78,75 35 28 35 157,5 35 52,5 35 70 70 70 35 Vsetín 52,5 35 105 52,5 56 35 210 35 52,5 35 70 70 70 35 Vyškov 52,5 52,5 105 35 42 35 210 35 52,5 35 70 70 52,5 35 Zlín 105 70 210 70 84 35 210 35 70 35 70 105 70 35 Znojmo 52,5 35 78,75 35 42 35 210 35 52,5 35 70 70 52,5 35
Broker Tip What is Broker Tip Broker Tip is a new ad format in the list of advertisements at Sreality.cz Broker Tip is the first promotional product aimed exclusively at presentation of vendor (broker) for a specific area, type of offer and real estate category. It is an ideal product to acquire offers and increase agent s prestige for a given location Broker Tip detail Specialization Broker Tip extra
Broker Tip Price List Price in Czk per week and given category Location Apartments Houses Commercial Grounds Sale Rent Sale Rent Sale Rent Sale Prague 1 Prague 2 Prague 3 Prague 4 Prague 5 Prague 6 Prague 7 Prague 8 Prague 9 Prague 10 Prague - east Prague - west 1 000 Czk 400 Czk 600 Czk 300 Czk 400 Czk 800 Czk 300 Czk 250 Czk 400 Czk 300 Czk 500 Czk 400 Czk 300 Czk 750 Czk Benešov Kladno Mladá Boleslav Příbram Rakovník Kolín Mělník Kutná hora Nymburk Beroun Brno - town 400 Czk 800 Czk 300 Czk 400 Czk 400 Czk 500 Czk 250 Czk 300 Czk 300 Czk 300 Czk 400 Czk 300 Czk 400 Czk 300 Czk Brno - province 300 Czk 150 Czk 600 Czk 300 Czk 300 Czk 300 Czk 500 Czk Hradec Králové Jihlava Karlovy Vary Liberec Olomouc 500 Czk 300 Czk 500 Czk 200 Czk 200 Czk 200 Czk 300 Czk
Broker Tip Price List Price in Czk per week and given category Location Apartments Houses Commercial Grounds Sale Rent Sale Rent Sale Rent Sale Ostrava - town Pardubice Plzeň - town Ústí nad Labem České Budějovice Zlín Blansko Bruntál Břeclav Česká Lípa Český Krumlov Děčín Domažlice Frýdek-Místek Havlíčkův Brod Hodonín Cheb Chomutov Chrudim Jablonec nad Nisou Jeseník Jičín Jindřichův Hradec Karviná Klatovy Kroměříž Litoměřice Louny Most 500 Czk 300 Czk 500 Czk 200 Czk 200 Czk 200 Czk 300 Czk 300 Czk 150 Czk 300 Czk 150 Czk 150 Czk 150 Czk 200 Czk
Broker Tip Price List Price in Czk per week and given category Location Apartments Houses Commercial Grounds Salej Rent Sale Rent Sale Rent Sale Náchod Nový Jičín Opava Pelhřimov Písek Plzeň - south Plzeň - north Prachatice Prostějov Přerov Rokycany Rychnov nad Kněžnou Semily Sokolov Strakonice Svitavy Šumperk Tábor Tachov Teplice Trutnov Třebíč Uherské Hradiště Ústí nad Orlicí Vsetín Vyškov Znojmo Žďár nad Sázavou 300 Czk 150 Czk 300 Czk 150 Czk 150 Czk 150 Czk 200 Czk
When and where it is displayed How to order All week on every page under list of advertisements exclusive position! With set filter of list of advertisements to be displayed, at least a type of offer, real estate category and location must be entered. How to pay Payment takes place at the moment the position is purchased from the clients Wallet. It is not possible to cancel an ordered position in a given filter. It is only possible to purchase one position. order is made from the administation interface of Sreality.cz; you enter location, type of offer and the real estate category location needs to be specified down to district or Prague circuit (when filtered by the user, it will display a particular district or Prague circuit) type of offer can represent sale, rent or auction categories are as follows: apartments, houses, grounds, commercial Position is ordered in Firma bookmark. Every broker has a button to be added into position. Here, client can choose which broker will be displayed. It is possible to select more brokers, and then rotate them.
Licence to Use Real Estate Software SRS* 3 months 12 months SRS up to 15 active ads variant MINI - 5 000 Czk SRS up to 50 active ads variant A 3 500 Czk 12 000 Czk SRS up to 300 active ads variant B 6 500 Czk 22 000 Czk SRS up to 1 000 active ads variant C 12 000 Czk 40 000 Czk