WHO WE ARE? S&F PRAHA S&F BRATISLAVA 11,3 22,8 47,2 71,1 LOCAL VS NETWORK CLIENTS CZECH REPUBLIC VS SLOVAKIA TURNOVER

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Vratislav Müller
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2 ABOUT US

3 WHO WE ARE? We are the Czecho-Slovakian branch of a communications group Scholz&Friends International. Ever since our emergence in 2009, S&F Prague and later S&F Bratislava worked for both international and local clients across Czech Republic, Slovakia and other EU countries. LOCAL VS NETWORK CLIENTS CZECH REPUBLIC VS SLOVAKIA TURNOVER S&F PRAHA 56% 44% CZ SK ,3 22,8 47,2 71,1 S&F BRATISLAVA S&F PRAHA: } 25 FRIENDS S&F BRATISLAVA: } 5 FRIENDS

4 WHAT WE DO? We create stories for brands. To achieve that we need exceptional ideas. Ideas, that have three main ingredients - inspiration, innovation and integration. When mixed well - we come up with amazing things! INSPIRATION INOVATION INTEGRATION THE ORCHESTRA OF IDEAS HONESTLY, It is not a ROCKET SCIENCE

5 WHY DOES IT MATTER? Say what you will, we believe in the power of storytelling. Good idea, common sense, and superb execution are the essential components of a great story. A brand with a story to tell is a living brand. Besides, we all know that stories sell Evropský Parlament (CZ, SK), ABRA (CZ, SK), Loewe, Castrol, Goparking, cz.nic 2010 Tchibo (CZ, SK), Jihlavanka, Davidoff, Cafissimo, Svoboda zvířat, Dvořákova Praha 2011 GTS CEE (CZ, SK, RO, HU, PL) Wüstenrot (pojištovna, banka, spořitelna), Kodak (CEE) 2012 Opel (CZ, SK), Helppes, Captain Morgan, Evropská Komise (CZ, SK) 2013 Mobil.CZ (CZ), Benzina (CZ) Českomoravský beton (CZ, SK), Jim Beam (CZ, SK) 2014 YES, WE REALLY WANT YOU. OR JUST GIVE US YOUR BUDGET

6 MEET THE MASTERS The BRAVE, The SMART, The STUPID TOMÁŠ KOPEČNÝ Managing Director KAMILA TEHRANIAN Client Service Director ADÉLA KRAUSOVÁ Key Account Director ALLEN VIDRAS Digital Director KATEŘINA BENEŠOVÁ Finance Director

7 WHO WE WORK FOR FOR Your BRAND, FOR Your SOUL, FOR Your FAME

8 AND THE WINNER IS We REALLY DO like them, BUT DO NOT live for THEM OUR WORK CAN BE ALSO SEEN AT

9 THE BEST OF

10 EXAMPLES OPEL / WÜSTENROT / MOBIL.CZ Již od Kč INSIGNIA BITURBO TURBO 2 právě ted někdo nesnáší svého souseda Nejlepší vůz, který jsme kdy vyrobili. Revoluční turbodiesel 2.0 BiTurbo využívá nejmodernější technologii sekvenčního přeplňování dvěma turbodmychadly. Zkroťte jeho 195 koní a 400 Nm, a zároveň šetřte palivo a životní prostředí. K dispozici s pohonem předních i všech kol 4 4, podvozkem SuperSport a dalšími moderními technologiemi. Pro více informací kontaktujte nejbližšího dealera Opel. infolinka: Opel Finance ProDomov V životě jsou momenty, kdy se z dobrých sousedů stávají nepřátelé. Právě tehdy situaci zachrání pojištění nemovitosti a domácnosti Wüstenrot. Více informací na nebo volejte Kombinovaná spotřeba a emise CO 2: 4,9 11,3 l/100 km, g/km. *Dvouletá výrobní zákonná záruka a dále čtyřletá smluvní záruka Opel ve spolupráci se společností CG Car Garantie Versicherungs-AG. Zobrazený model je pouze ilustrativní. Uvedená cena je pro základní model při využití nabídky Opel Finance.

11 EXAMPLES KINGDOM OF CLOCK / AIRBALTIC / BENZINA NAFTA PRO SILNÉ MRAZY WHEN YOU RE AT THE CONTROLS OF A SPITFIRE, SHOT TO HELL ABOVE THE ENGLISH CHANNEL, YOU REALLY DON T NEED TO KNOW WHAT TIME IT IS. BUT YOU DO NEED A DAMN FINE TIMEPIECE IT MIGHT BE THE ONLY THING STANDING BETWEEN YOU AND A NICE, WARM SPOT IN A MILITARY CEMETERY Officer Antonin Dvorak is well aware of that fact. The cockpit of his Spitfire Mk XIII is full of thick smoke and the engine s bullet-riddled oil cooler is That s why Dvorak is eyeing his army-issue Longines. He doesn t need to know the time; he just needs to count out those three minutes. Precisely. If everything goes to plan, he might even make it home in time for the afternoon cricket. Indisputable evidence that Officer Dvorak didn t miss his cricket match is on display in our window. His Longines caliber watch, issued by the Czechoslovak army, continues to tell its captivating story. VERVA DIESEL ANI DRSNÁ ZIMA VÁS NEZASTAVÍ spraying coolant across the sky like a garden sprinkler. A pack of Focke-Wulfs 190s heads back to the Fatherland confident that it s job done. There s no need to hunt down this fatally wounded British beast: sooner or later, it s going to ditch in the cold waters of the Channel. Sooner or later: That s what this is all about. Dvorak is certain that sooner or later will last precisely three minutes. After that, the engine will stick for good. If he takes just the right course at just the right speed, those three minutes should give him enough time to belly-flop the plane at the nearest airfield. A Longines caliber 15.94, supplied to the Czechoslovak army in a limited edition of 2,000 between 1932 and

12 EXAMPLES GTS / JIHLAVANKA / TCHIBO

13 EXP-Headphones-APETIT-210x275.indd 1 EXAMPLES ABRA / RENTPOINT / RADIO EXPRES 9/20/13 4:00 PM

14 EXAMPLES WORK FOR FILM & TV

15 WE WOULD LIKE TO SEE YOU AGAIN Scholz & Friends Group GmbH Am Sandtorkai Hamburg tel.: +49(0) fax: +49(0) Christian Ringel International Managing Director Scholz & Friends Bratislava Karpatská Bratislava tel.: fax: Juliana Andrejčáková Account Manager Scholz & Friends Praha Zlatnická Praha 1 tel: fax : Tomáš Kopečný Managing Director tomas.kopecny@s-f.com

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