MAGAZINES ONA DNES DOMA DNES doma dnes* Version Prague-City and Central Bohemian Region DOMA DNES* Regional versions MAGAZINE dnes + tv family VÍKEND PÁTEK LN FORMATS W x H in mm W x H in mm Mon Wed Wed Wed Thu Fri Sat Fri 2/1 panoramic spread 420 x 285 386 x 261 583,500 467,300 176,200 103,000 778,200 467,300 495,900 330,000 1/1 Page 210 x 285 181 x 261 295,000 236,000 89,000 52,000 393,000 236,000 247,950 190,000 2nd or 3rd cover page 210 x 285 181 x 261 339,300 271,500 102,400 59,900 415,000 271,500 273,000 220,000 4th cover page 210 x 285 181 x 261 372,800 298,300 112,500 65,800 493,600 298,300 285,000 240,000 1/2 pg. landscape, portrait 181 x 128 88 x 261 147,500 118,000 44,500 26,300 198,200 118,000 128,000 110,000 1/3 pg. landscape (bottom) 181 x 95 55 x 261 98,400 78,800 29,800 17,500 130,900 78,800 86,000 80,000 1/4 page - corner - landscape (bottom) - 60 x 285 210 x 84 88 x 128 42 x 261 181 x 65 73,800 59,100 22,500 13,400 100,400 59,100 65,000 60,000 1/8 page - 88 x 62 36,900 29,600 8,500 5,100 51,300 29,600-35,000 advert in a crossword** - 43 x 55 15,000 15,000 - - 63,900 15,000 - - Advert in the TV programme - 73 x 80 - - - - - - 49,900 - FORMATS IN THE EDITORIAL SECTION (placed separately on the page) Big corner (Junior page) 135 215 122 200 279,100 223,000 - - 375,300 223,000 235,000 170,000 2/3 page 132 x 285 111 x 261 206,500 165,200 - - 314,400 165,200-150,000 1/2 pg. - landscape 88 x 261 181 x 128 162,300 129,900 - - 294,800 129,900-135,000 1/3 pg. - landscape - (bottom) 55 x 261 181 x 95 127,900 102,400 - - 209,600 102,400-120,000 1/4 page page corner, - landscape (bottom) - 210 x 84 88 x 128 181 x 65 110,700 88,600 - - 196,500 88,600-88,000 1/4 - floating advert in text - 88 x 128 221,400 177,300 - - 301,200 177,300-150,000 1/8 - floating advert in text - 62 x 88 88 x 62 110,700 88,800 - - 153,900 88,800-80,000 Non-standard formats are possible by agreement. Prices are specified exclusive of discounts and VAT. * Advertising in DOMA DNES magazine is possible in five regional versions in addition to the national edition. Edition 1 Ústí n. L., Liberec, Hradec Králové and Pardubice Regions. Edition 2 South Bohemian Region, Plzeň Region, Karlovy Vary Regions. Edition 3 Moravian and Silesian Region, Olomouc Region, Zlín Region. Edition 4 South Moravian Region and Vysočina Region. Edition 5 Prague-City and Central Bohemian Region. The magazine in these editions is usually published every other week. ** Other advertising formats in crosswords are possible by agreement. 6 MAGAZINES
24.července2015 č. 30 samostatněneprodejné Valid from 1. 1. 2016 FORMATS IN TV PROGRAMME W x H in mm W x H in mm MAGAZINE DNES+TV Pátek LN Advert in the TV programme - 40 x 30 21,400 7,000 TV tip 1-59 x 59 57,700 - TV tip 2-59 x 123 120,200 - TV tip 3-123 x 59 120,200 - TV tip 4-93 x 51 19,000 All prices in the price list are specified exclusive of VAT. OUR TIP! > In addition to standard formats, there is a separate offer of special formats: classic panoramic spread, panoramic spread, various flaps, sleeves, pasted inserts, advertisements of special shapes and reaching into editorial text. Samples of advertisements and pricing on request. ADDITIONAL INFORMATION > For text advertisements that are graphically similar to editorial material, MAFRA reserves the right to designate such an advertisement in its upper area with the advertisement sign of the size of 10 points. The client is not entitled to a reduction of the advertisement price. Deadline for orders: 15 business days prior to publishing. Deadline for input materials: 10 business days prior to publishing. Cancellation fees: 21-15 business days prior to publishing 50 %. From 14 business days prior to publishing 100 %. SURCHARGES AND DISCOUNTS > COMBINATION DISCOUNT: Ona DNES, Auto DNES, Doma DNES, DNES+TV, Pátek LN, Rodina DNES, Víkend DNES magazines The advertisements must have the same size, colour, and be published in the same week. 2 titles... 10 % 3 titles... 20 % 4-6 titles.... 30 % All discounts are calculated for one advertiser and cannot be aggregated. If follow-up advertising is demanded, an additional 15 % surcharge is added to the prices of the 2nd advertisement and other follow-up advertisements. If a fixed position is demanded, an additional 15 % surcharge is added to the price of the advertisement on the 1st position and an additional 10 % surcharge is added to the price of the advertisement on the 2nd position. číslo 37 17.9.2015 NEJČTENĚJŠÍ ŽENSKÝČASOPIS VČR ŽIVOT SPĚTI TROJANY 19. ŘÍJNA2014 / Č. 42 ROZHOVOR Tereza MAXOVÁ Co říká patronka nadace pomáhající dětem na střídavou péči aadopci gay alesbickými páry? www.onadnes.cz SLEVOVÉ SPECIÁL KUPONY Udělejtesiradost avyužijte až 100%slevu na oblečení. Vtomto čísle 140 slevových kuponů nejen na módu. TAKOVÝ HODNÝ CHLAPEC Utajenáhvězdačeského divadla JiříHavelka otom,jak ze sebe sypat intimnosti jako ze samopalu,testosteronovýchdebatáchaotom, proč jako pětatřicátníkvemocíchplave stejně jako vpubertě. MAGAZINES 7
Lifestyle MAGAZINES Esprit, CityLife Valid from 1. 1. 2016 Esprit LN * CityLife ** FORMATS trimmed size trimmed size 2/1 panoramic spread 472 x 297-390,000 434 x 297-399,000 1/1 Page 236 x 297 190 x 254 220,000 217 x 297 181 x 261 225,000 2nd or 3rd cover page 236 x 297 190 x 254 250,000 217 x 297 181 x 261 255,000 4th cover page 236 x 297 190 x 254 280,000 217 x 297 181 x 261 290,000 1st right advert page 236 x 297 190 x 254 260,000 217 x 297 181 x 261 255,000 1/2 page landscape 236 x 147 190 x 126 130,000 217 x 148 181 x 130 134,000 1/2 page portrait 116 x 297 93 x 254 130,000 108 x 297 90 x 261 134,000 1/3 page landscape (bottom) 236 x 99 190 x 78 90,000 217 x 99 181 x 81 100,000 1/3 page portrait 78 x 297 55 x 254 90,000 72 x 297 54 x 261 100,000 Non-standard formats are possible by agreement. Prices are specified exclusive of discounts and VAT. Esprit LN magazine is issued 14 times a year, each first Wednesday in a month + specialised editions. The CityLife magazine is issued last Friday in a month, i.e. 10 times a year in the area of Prague-City (Prague + Prague-East + Prague-West). Dates of editions of the Esprit MAGAZINE 3. 2. 2016 Outstanding Czechs 2. 3. 2016 Fashion 6. 4. 2016 Tradition 20. 4. 2016 Men and Styl 4. 5. 2016 Architecture/Design 1. 6. 2016 Gourmand 15. 6. 2016 Film, Music, Theatre 13. 7. 2016 Sport and Recreation 7. 9. 2016 Fashion 21. 9. 2016 Tailored to You 5. 10. 2016 No frontiers 2. 11. 2016 Watches and Jewellery 16. 11. 2016 Beauty 7. 12. 2016 Christmas Dates of editions of the CITY LIFE MAGAZINE 29. 1. 2016 Edition No. 1 26. 2. 2016 Edition No. 2 1. 4. 2016 Edition No. 3 29. 4. 2016 Edition No. 4 27. 5. 2016 Edition No. 5 24. 6. 2016 Edition No. 6 26. 8. 2016 Edition No. 7 30. 9. 2016 Edition No. 8 21. 10. 2016 Edition No. 9 25. 11. 2016 Edition No. 10 SUPPLEMENTARY INFORMATION > Print technique: offset print, Colour: all pages are coloured Esprit LN Page size: 236 x 297 mm; paper: 80 g/m 2, cover 170 g/m 2 MK + lac CityLife Page size: 217 x 297 mm; paper: 80 g/m 2, cover 170 g/m 2 LK + lac Deadline for orders: 15 business days prior to publishing. Deadline for input materials: 10 business days prior to publishing. Cancellation fees: 15 business days prior to publishing 100 %. Reference documents and print: see pages 22-24 OUR TIP! > In addition to standard formats, there is a separate offer of special formats: different flaps, adverts of special shapes and reaching the editorial text. The advert sampler and price calculation upon request. 8 Life Style MAGAZINES Esprit, CityLife
magazine Auto DNES Valid from 8. 3. 2016 STANDARDNÍ FORMÁTY rozměr (š x v) v mm spad rozměr (š x v) v mm zrcadlo 2/1 panoramatická dvoustrana 420 x 285 386 x 261 467 300 4. strana obálky 210 x 285-298 000 2. nebo 3. strana obálky 210 x 285-271 000 1/1 strana 210 x 285 181 x 261 236 000 1/2 strany na šířku 181 x 128 118 000 1/2 strany na výšku 88 x 261 118 000 1/3 strany na šířku (podval) 181 x 95 78 800 1/3 strany na výšku 55 x 261 78 800 1/4 strany na šířku (podval) 210 x 84 181 x 65 59 100 1/4 strany (malý roh) - 88 x 128 59 100 1/4 strany na výšku 60 x 285 42 x 261 59 100 1/8 strany na šířku - 88 x 62 29 600 Non-standard formats are possible by agreement. Prices are specified exclusive of discounts and VAT. ADDITIONAL INFORMATION > Technical conditions > Deadline for orders: 10 business days prior to publishing (12.00). Deadline for input materials: 5 business days prior to publishing (12.00). Cancellation fees: From 10 business days prior to publishing 100 %. (Published every Tuesday, since March 8th. 2016, apart from holidays) Input materials and print: see pages 22-24 Paper inside: UPM News 45 g/m 2 Raster: 40 lines/cm, (100 lpi) Paper cover: 90 g/m 2 - LK Tiskový rastr: 52 lines/cm, (133 lpi) MAGAZÍN O AUTECH, TECHNICE A PENĚZÍCH 8. ÚNORA 2016 NOVÁ ASTRA DRTÍ KONKURENCI ««««TEST SUBARU LEVORG «««««SRAZ VETERÁNŮ ««««««MOBIL PŘEHLED NOVINEK MEZI SMARTPHONY strana 14 PENÍZE VYPLATÍ SE JEŠTĚ LEASING? strana 16 magazine Auto DNES 9
magazine INDEX Valid from 1. 1. 2016 FORMATS Dates of editions of MAGAZINE 2/1 panoramic spread 420 x 285 350,000 4th cover page 210 x 285 280,000 2nd or 3rd cover page 210 x 285 250,000 1st right advert 210 x 285 260,000 1/1 Page 210 x 285 220,000 Big corner (Junior page) 135 215 160,000 1/2 page - landscape 1/3 pages - landscape (bottom) 130,000 90,000 Non-standard formats are allowed upon agreement. Prices are shown without discounts and VAT. 25. 1. 2016 Edition I 15. 2. 2016 Edition II 7. 3. 2016 Edition III 11. 4. 2016 Edition IV 9. 5. 2016 Edition V 6. 6. 2016 Edition VI 27. 6. 2016 Edition VII 12. 9. 2016 Edition VIII 10. 10. 2016 Edition IX 7. 11. 2016 Edition X 12. 12. 2016 Edition XI SUPPLEMENTARY INFORMATION > Deadline for orders: 15 business days before the edition. Deadline for input materials: 10 business days before the edition. Cancellation fees: 21-15 business days prior to publishing 50 %. From 14 business days prior to publishing 100 % Technical conditions > page size 210 x 285 mm (w x h) 57 g/m2 LWC, cover 115 g/m 2 LK Raster: 52 l/cm, (133 lpi) (The INDEX magazine is published 11 times a year, always on Monday.) Input materials and print: see pages 22-24 04 ekonomický měsíčník deníkulidové noviny samostatně neprodejné 29. 6. 2015:FirmaizraeL dr. zkázavěští konec bankovek čajovýbyznys miliardová zmrzlina cimrmanůvinternet Fantastickáekonomika očemporadci nemluví kanceláře advokátů virtuální sport spidermanovatovárna profil investora: rsjpe autoutopie udávají tónvtechnice ainovacích. Fascinují nás,milujemeje, mění náš životibudoucnost. 10 INDEX magazine
40/2015 2.října 2015/25Kč/předplatné 20 Kč /Slovensko1,20 /www.etema.cz weekly topic Valid from 1. 1. 2016 STANDARD FORMATS (4C) 2/1 panoramic spread 420 x 285 386 x 261 350,000 4th cover page 210 x 285 181 x 261 240,000 2nd cover page 210 x 285 181 x 261 220,000 3rd cover page 210 x 285 181 x 261 210,000 1/1 Page 210 x 285 181 x 261 199,000 Big corner (Junior page) 135 215 122 200 185,000 1/2 page - landscape 181 x 128 88 x 261 140,000 1/3 page - landscape (bottom) 181 x 95 55 x 261 90,000 1/4 page - corner - landscape (bottom) - 210 x 84 60 x 285 88 x 128 181 x 65 42 x 261 70,000 Non-standard formats are allowed upon agreement. Prices are shown without discounts and VAT. Inserted adverts are possible. SUPPLEMENTARY INFORMATION > For discounts and surcharges see page 17. Deadline for orders: 1st deadline for orders 15 business days prior to publishing. Final deadline for orders: 10 business days before the edition. Deadline for input materials: 5 business days prior to publishing. Cancellation fees: 21-15 business days prior to publishing 50 %. From 14 business days prior to publishing 100 % (issued every Friday except for holidays) Reference documents and print: see pages 22-24 Technical conditions > page size 210 x 285 mm (w x h) Paper inside: 57 g/m 2 LWC glossy Paper cover: 115 g/m 2 LK Raster: 52 l/cm, (133 lpi) (issued every Friday except for holidays) Nejtajemnějšízeměsvěta Sexscizincem? Krutýtrest Guru psychosomatiky: Co říká duše skrz tělo Ibalgin, paralen, acylpyrin... Umějítělu iublížit Foto:Shutterstock.com, montáž:téma Prokletí růžového štěstí TÉMA weekly 11